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Testimony Archive2008-03-12 HEALTH CARE & PRESCRIPTION DRUGS TESTIMONY S. 2526, An Act to Promote Cost Containment, Transparency and Efficiency in the Delivery of Quality Health CareThe Joint Committee on Health Care Financing
My name is Deirdre Cummings and I am the Legislative Director
with the Massachusetts Public Interest Research Group. MASSPIRG is a non-profit, non-partisan
consumer advocacy organization with over 50,000 members across the state. We
are here today to strongly support measures to lower the cost of health care by
lowering prescription drug costs, as reflected in S. 2526, An Act to Promote Cost Containment, Transparency and Efficiency in the
Delivery of Health Care. We all know prescription drug prices are high and getting
higher all the time. In 2005, We know, too, that Americans pay much more for prescription
drugs than citizens of other countries. That’s why so many seniors are buying
their drugs from We also know that some Americans pay more than others. For
example, if you’re a veteran, you can get your prescription drugs for about
one-half of what the typical uninsured resident in Attached is a 2006 report, Paying the Price, The High Cost
of Prescription Drugs for Uninsured Americans, http://masspirg.org/MA.asp?id2=25401
which shows the rising cost of prescription drugs in Massachusetts and
across the country as well as outlining some polices, including the ban on drug
company gifts to medical provides, to stem the rising tide. MASSPIRG is a member of the Massachusetts Prescription Reform Coalition who has presented detailed testimony – some of which is listed below - in support of section 7 and section 22 of S. 2526, An Act to Promote Cost Containment, Transparency and Efficiency in the Delivery of Quality Health Care, which seek to create an academic detailing program and ban the provision of gifts from pharmaceutical and medical device companies to physicians. The Massachusetts Prescription Reform Coalition is a group of community organizations, local and national non-profit organizations, health care advocates, private insurers, health care providers, public payors and others committed to promoting evidence-based, unbiased prescribing and access to appropriate and affordable prescription drugs. Our work is guided by the following principles:
S. 2526 seeks to promote prescription drug cost control, thereby ensuring access to prescription drugs, by curbing factors that artificially inflate the price of prescription drugs. The provisions related to prescription drugs in the bill would also improve quality of care by promoting evidence-based medicine.
Section 7 of S. 2526 seeks to ensure that prescribing decisions are based on unbiased evidence of the effectiveness and safety of a given drug. It directs the Department of Public Health to establish an “academic detailing” program through which medical professionals would provide evidence-based, balanced information about the effectiveness, safety and costs of prescription drugs to physicians and other prescribers in face-to-face visits. Currently, industry salespeople are the primary source of providers’ information about medications. The result is inflated industry influence on prescribing. Academic detailing is similar to pharmaceutical sales visits, except that the academic detailers do not promote a particular product. Academic detailing promotes evidence-based medicine by providing prescribers with unbiased data rather than promotional information. The Massachusetts Prescription Reform Coalition strongly supports a state-sponsored academic detailing program. Academic detailing programs have been repeatedly shown to control costs and increase quality. As a result, an increasing number of states are implementing similar programs. Academic detailing programs control costs by helping providers identify when less expensive but equally safe and effective drugs are available. As a result, these programs increase prescribing of appropriate lower-cost drugs, such as generics. Savings of $8.3 billion or 11% of total drug expenditures would result if adults appropriately substituted generics for brand names.[i] It is, therefore, not surprising that research shows that academic detailing programs more than pay for themselves with the amount of money they save the state in health care costs and have the potential to save nearly two dollars for every dollar spent to implement such programs. [ii] By providing prescribers with unbiased evidence, these programs also assist providers in making safer and more appropriate prescribing decisions. A recent summary of evidence about educational programs aimed at improving patient care concluded that programs that include interactive techniques, like academic detailing, are the most effective means of improving physician practices and patient outcomes.[iii]
Section 22 of the bill takes another crucial step toward controlling health care costs by prohibiting pharmaceutical and medical device companies from giving gifts to physicians. The pharmaceutical industry spends $29 billion annually to
market their products, and over The Massachusetts Prescription Reform Coalition strongly supports a ban on gifts in order to eliminate the inappropriate influence pharmaceutical companies have on prescribing decisions and the resulting cost and quality implications. Excessive pharmaceutical marketing practices contribute directly to rising health care costs. The cost of marketing is passed along in the price of prescription drugs. Marketing also promotes prescribing of more expensive drugs in place of equally safe and effective lower cost drugs, which may be either other brand name drugs or generic drugs. The provision of pharmaceutical gifts to providers also
threatens quality of care. Studies
published in the Journal of the American
Medical Association show that physician prescribing is highly responsive to
marketing.[vi] Gifts and financial incentives from
pharmaceutical companies create conflicts of interests that interfere with the
ability of health care providers to make prescribing decisions based only on
the needs of their patient. Recognizing the inappropriate influence of pharmaceutical
gifts, The Massachusetts Prescription Reform Coalition offers several suggestions to further strengthen the ban and ensure that its intended benefits are realized:
Thank you for your commitment to reducing our escalating health care costs. We look forward to working with you to improve our health care system. [i] Powell, D.R., An Compensation Digest, 2006. [ii] Avorn JA, Soumerai SB. Improving drug-therapy decisions through educational outreach: a randomized controlled trial of academically based “detailing”. New Eng J Med 1983; 308: 1457-1463; Soumerai, S. B., & Avorn, J. (1986). Economic and policy analysis of university-based drug "detailing". Medical Care, 24(4), 313-331. [iii] Bloom. Effects of continuing medical education on
improving physician clinical care and patient health: a review of systematic reviews. Int J Technol
Assess Health Care 2005;21(3):380-5. [iv] Donohue, J., Cevasco, M., Rosenthal, M. A Decade of
Direct-to-Consumer Advertising of Prescription Drugs. [v] Campbell, E. G., et al.
A National Survey of Physician-Industry Relationships. NEJM. [vi] Wazana, A. Physicians
and the Pharmaceutical Industry: Is a Gift Ever Just a Gift? JAMA.
2000;283(3):373-380. |
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